Although your school may seem similar to other schools, you know its challenges are unique, and you need a customized growth strategy.
You want to escape the competition. Your team has to fight for enrollments every year. Either spend lakhs on advertising or give heavy discounts.
A new institution faces many challenges, and often, educationists and stakeholders need more marketing expertise with a long-term strategy right for their budgets.
Although all Institutions look similar from the outside, each has unique challenges and aspirations. Our whitepapers are reports that provide an in-depth analysis of a school or institution. They primarily discuss' where to go’ rather than a what-to-do list.
The strategy was to give urban parents enough reason and value. It was a task of consistency. Consistency in comparative offerings, school visits, and branding.
Tough until you don’t wear the target audience’s shoes. Once we understood such parents' needs, aspirations and possible value propositions, we could draw a strategy.
From the beginning, we knew we needed one common brand promise to the Japanese, Korean, and Indian diaspora. The question was, What Should that promise be?
We don’t understand the marketing of real estate, e-commerce, food, clothing, etc., but when it comes to education marketing, we are the rarest and best in the town. We know what works in School marketing.
We have seen many institutions in the last ten years. They seem similar from the outside, but each school has different challenges. Thanks to our professionals, we always put ourselves in their shoes and drew a tailor-made strategy.
Innovation is not just another claim. We’re a bunch of people who have worked in the advertising world and provided out-of-the-box solutions out of passion. So, we love the situation when we are pushed to think differently.
Reach out to our education marketing experts and know the strategy for your school growth.
Hurry up! We work with a limited number of Schools.